1, 2, 3D Modelling

“If you can dream it, you can do it”, the old adage goes. In a similar vein, if you can imagine it, then we can 3D model it for you! Perhaps not a direct analogy but one that points to the power of 3D modelling in interior design and architecture nonetheless.

3D Modelling is a key part of the creative process at CODE and a great value-add for our clients.

Blueprint beyond the basics

 The value of 3D models lie in the degree of reality that the model represents. It’s essentially a blueprint for a building or space which, when done properly, is easy for anyone from builders to architects to interpret.

3D models incorporate the plans and elevations of the space, with all items and finishings seen in context. With 3D modelling measurements are very accurate, which means it is quick and easy to see what works and what doesn’t work in a space. 

Communication models

Understood differently, a 3D model is a form of communication – a way of explaining what something needs to look like. It’s important that the “messaging” is consistent and easily comprehensible, especially for the client. It becomes a device by which the client can easily understand what they will be getting. Similarly, any third party (draughtsmen, shopfitters, builders, architects) also understand the complexities of the project, which often helps to facilitate a smoother build in the end. It’s a visualisation so that everybody understands what the final product needs to look like. If the base layer is done right it is easy to move things around as needs be.

The pen still has (some) power 

While immeasurably valuable, 3D modelling doesn’t eliminate the need for old-fashioned pen-and-paper sketches entirely. In fact, it’s important to not undervalue the clarity that pen and paper allows for. One’s train of thought tends to be quicker in drawing – the action of drawing makes your thoughts flow more generously and logically.

Designer as detective 

While 3D models undoubtedly make the design process easier, it often still calls for verbal explanation and visual references when presenting it to a client.

Much of the designer’s role is to understand and interpret the client’s needs – which includes both detective work and psychology! Done collaboratively though, this process is very fruitful.

Here at CODE we always start with a moodboard to determine what the client likes and doesn’t like. Insight into their preferences informs the rest of the process. Items in the moodboard are strategically chosen to determine what colours, textures and “general look” the client prefers, and it is a very effective way to establish aesthetic preferences.

Bird’s-eye view 

A 3D model offers a simulated experience of a space, where you go round and round so many times that by the conclusion of a project the designer, architect, client (and other stakeholders) have looped around it so many times that they fundamentally understand the space, and can best optimise it.

The completed project is the ultimate reward. It’s a powerful experience to see the visual come to life and be lived in.